L'OREAL PROFESSIONAL
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Smart Bond
So the big question is, why do you need Smartbond? During the coloring process, the cuticle of your hair "lifts" in order to deposit color into the hair. In turn, you can damage the "bonds" and the overall integrity of your hair making it (possibly) feel brittle, dry, or straw-like. Smartbond ensures your hair maintains its shine, strength, and lustre during your entire coloring service – or even slightly improve it.

Metal Detox
The Metal Detox protocol by L’Oréal Professionnel Paris represents the first-ever application for this innovation, through a professional product range built around a three-step process: Step 1: A pre-treatment that neutralizes metal before color, balayage and bleach services. Step 2: An anti-metal cleansing cream that detoxifies the hair after the service. Step 3: A protecting care that prevents new particles from coming back.
